Dir Marketing (Direct Marketing) 89942 (Los Angeles, CA)

Dir Marketing (Direct Marketing) 89942

Primary assignments include - Strong analytical abilities - Test design background - Deals effectively with ambiguity and change - Proven ability of establishing and enhancing direct marketing methodologies - Relevant background in the insurance or financial service industry - Leveraging data reporting and analysis resources to refine acquisition strategies. Directing analysis to identify and further optimize opportunities for Anthem - Flexible in revision plans to support changing business needs - Leading all aspects of planning testing executing and optimizing integrated Commercial direct marketing campaigns - Effective communication presentation and critical thinking skills - BA or BS in marketing or business MBA preferred. - Directs a team of professionals _Self-Leadership Qualifications _ - Directs develops and leads fiscally responsible functional strategies that deliver against business goals ...